Jordan Pilsch, Director, Sustainability Strategy and Operations at Rubicon

When I joined the Group Coaching Program, I wasn’t sure how my skills would translate into the sustainability market but I was ready to commit to making a move.

The Challenge

Before I started the group coaching sessions, I had been with the same company and in the same industry for 12 years. I felt stuck and didn’t know how to take the skills I’d built and apply them in a new way to help other businesses. I didn’t know how my skill set aligned with today’s sustainability market or how to position myself to create new opportunities. I really needed clarity on what value I brought to the table and how to frame myself in this ever-changing space.

The Solution

Going through the Group Coaching Program gave me exactly what I needed - not just clarity but practical tools. I’m a very detail-oriented person, so having interactive templates and worksheets I could print, write on, and refer back to was incredibly helpful. Even now, I keep them in a binder and in my Google Drive and revisit them as needed.

One of the most impactful parts of the course was refining my personal brand. Shannon taught us that you can only present one version of yourself on LinkedIn, and that really challenged me to get clear about who I am, how I want to be perceived, and what I truly want. Through the program, I built a much stronger brand and since then, I’ve been contacted by more recruiters and professionals in the industry.

The weekly group calls were honestly my favorite part. It was incredible to connect with others at different stages of their journeys - some ahead, some right alongside me, and to learn from their diverse experiences. Shannon facilitated the sessions so skilfully, making sure everyone’s questions were addressed and keeping the conversation highly energetic, relevant and productive. Every session we packed in so much content.

In this short video, Jordan shares her experience working with Shannon

The Result

By the end of the program, I had a clear sense of where I fit in the sustainability space, how to articulate my skills and value, and how to continue building my career.

"I also walked away with a much stronger LinkedIn presence and a clearer personal brand - one that is now attracting the right kind of attention."

On top of that, I gained an incredible network. I still stay connected with people from the group on LinkedIn and cheer on their successes. The accountability piece was also key - Shannon encouraged us to find an accountability buddy, and having that external check-in helped me stay on track and not feel alone in the process.

Overall, The Group Coaching Program gave me the tools, clarity and community I needed to move forward with confidence.